Omnisend

Omnisend is the value alternative to Klaviyo for online stores: pre-built ecommerce automations (cart abandonment, welcome, post-purchase), email and SMS in one, and a free plan aimed at small shops. Setup is quicker and cheaper than Klaviyo, with most of the automations that matter.

For small and mid-sized stores that want Klaviyo-style automations without Klaviyo's bill, Omnisend hits the sweet spot of features and price.

Every place Omnisend shows up across Choose My Stack — the research it’s part of and the articles that cover it.

The honest list