About iContact
iContact is an email marketing platform aimed at small businesses and nonprofits. It covers the essentials well: drag-and-drop email design, signup forms and landing pages, list segmentation, automated sequences and reporting — without the complexity of a heavyweight marketing suite.
Its appeal is simplicity plus support: it's approachable for people new to email marketing, and higher tiers add automation and access to strategic advisors for teams that want a helping hand.
The honest list
What we love
+Simple and approachable for beginners
+30-day free trial, entry from $9/mo
+Automation and landing pages included on paid tiers
+Hands-on support and strategic advisors
Watch out for
−Less powerful automation than specialist tools
−Pricing rises with contact count
−Fewer native ecommerce features